United with more than 60 domestic and overseas cosmetics brands, Jumei launched cosmetics anti-fake code system. From August 1st, famous cosmetics brands such as Maybelline, Laneige, Kose, Inoherb and Herborist will stick anti-fake code on their products sold at Jumei. By checking the anti-fake code online, customers know the authenticity of the products they bought. 62 brands have cooperated with Jumei to be involved in the system. There will still be tens of brands joining the system in the second half year. 

Source in Chinese: ChinaByte